Building a Company for a Niche Consumer

Join us on July 16 at noon ET for C‑Suite to Main Street: Building a Company for a Niche Consumer, featuring Feel Good Foods Founder Vanessa Phillips. Learn how she turned a personal need into a national brand—and what small business owners can take from building for a specific audience.

In this conversation, Vanessa will share how identifying and understanding a niche consumer can unlock real opportunity, how she translated early demand into scalable growth, and what it takes to stay focused as your business expands. Whether you’re serving a specialized audience or thinking about how to define your market, this session offers clear, real‑world insight you can apply immediately.